How much does a website cost?

This is by far the most common question I get — and the only honest answer is: it depends on what you need. Just like asking what a car costs, the range is enormous: a simple one-page presentation site and a large site with an online shop are completely different projects. In this article I explain what exactly drives the price, so that you can compare quotes against each other.

Typical price ranges in Slovenia

So that this article does not stay free of numbers — these are the ranges Slovenian providers publish in mid-2026. Treat them as orientation, not as a quote: the same label can hide very different amounts of work.

• One-page site: €150–450
• Basic brochure site, up to 5 pages: €400–1,200
• Simple brochure site, 5–7 pages: €500–1,500
• Small online shop, up to 30 products: €1,500–2,500
• Medium shop, 30–300 products: €2,500–4,500
• Larger or complex shop: €4,500 and up

With me, the Start package — three pages, responsive design, a contact form and basic SEO — starts at €490, Business with custom design at €990, Professional with a content management system and blog at €1,890, and Premium with an online shop and integrations at €3,500. For packages with a CMS, the monthly platform subscription is billed separately. Sites are hand-coded or built in Webflow depending on the package, and optimised for speed from the outset. The full price list is on the home page.

What has the biggest effect on price

• The size of the site. A single-page presentation, or five, ten, twenty subpages? Every subpage means more content, more design work and more testing.
• Design: template or bespoke. A site built on a bought template is faster and cheaper, but it looks like thousands of others. A bespoke design costs more, but it is made for your brand and your customers — and it stands apart from the competition.
• Features. A contact form is the baseline. A system for editing the content yourself (a CMS), multiple languages, bookings, an online shop or advanced animation — all of these add significantly to the amount of work.
• Content. Do you already have the text and the photographs? Writing copy, editing images and producing translations is work that somebody has to do — either you or the developer.
• Search engine optimisation (SEO). The technical groundwork — speed, mobile layout, meta tags, structured data — should always be included. In-depth content optimisation and keyword research are a separate service on top.

The costs people forget

On top of the build itself, count on the running costs, which do not depend on who builds the site:

• The domain (yoursite.si, for example) — an annual registration fee; a .si domain costs from about €15 a year.
• Hosting — the server the site lives on. For a brochure site, Slovenian providers start at roughly €1–5 a month.
• An SSL certificate — with most Slovenian hosting providers this is now included as standard.
• Maintenance — content updates, backups and keeping everything running. You can do it yourself or hand it to the developer for a monthly or annual fee.

Why do quotes differ so wildly?

For what sounds like the same "website" you can receive quotes that differ by a multiple. There are usually three reasons: a different understanding of the scope (how many subpages, which features), a different quality of execution (template versus bespoke design, attention to speed and SEO) and a different level of service (whether copywriting, training on how to edit the site and post-launch support are included). So never compare quotes on the number alone — compare them on what exactly is included.

How to recognise a good quote

1. The developer listens first and asks about your goals and your customers — and only then talks about price.
2. The quote lists clearly what is included: the number of subpages, the features, the content, SEO, deadlines, maintenance.
3. They can show you references — live sites you can go and try for yourself.
4. It is clear who owns the site, the domain and the content once it is paid for (it should be you).
5. You have agreed what happens after launch — fixes, support, updates.

My approach

At PIKSEL ATELJE I work with four indicative packages — from a simple presentation site to a bespoke interactive experience — but the final quote always comes after a conversation, once I understand what you actually need. The conversation and the quote are free and come with no obligation.